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What are keywords and why do I need them?

Search engines use keywords when they include your website in their search results. Keywords can make or break your search engine ranking. Adding keywords to the content of your website can improve its ranking, but overusing them can cause your site to be banned for spamming.

Pay Per Click Management

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Welcome to Google Places Business

97% of consumers search for local businesses online. Be there when they're looking for you with Google Places for business - a free local platform from Google..

Google Panda Update vs. Google Penguin

Google Penguin is a code name for a Google algorithm update that was first announced on April 24, 2012 .The update is aimed at decreasing search engine rankings of websites that violate Google’s Webmaster Guidelines[2] by using now declared black-hat SEO techniques, such as keyword stuffing,[3] cloaking,[4] participating in link schemes,[5] deliberate creation of duplicate content,[6] and others.

Understanding Google and the role of SEO

Search Engines are businesses. Like any business, they want to deliver the best product they can to their consumer – in the case of the search engines, that means the best search results to searchers.

Tuesday, 28 October 2014

100 से ज्यादा ISIS आतंकियों को मौत के घाट उतारने वाली रिहाना की हत्या...ISIS आतंकियों ने सिर को किया धड़ से अलग.


महिला सैनिक रिहाना




आतंकी संगठन ISIS का आतंक बढ़ता ही जा रहा है. बीते दिनों ISIS के आतंकियों ने कई जगहों पर खूनखराबा किया है. अब खबर है कि ISIS के आतंकियों ने कुर्द की एक महिला सैनिक को मौत के घाट उतार दिया है. इस महिला सैनिक का नाम रिहाना है, और खबरों के मुताबिक इस निडर महिला फौजी ने 100 से ज्यादा ISIS आतंकियों को मौत के घाट उतार दिया था.
दरअसल, रिहाना की बहादुरी के किस्से इतने मशहूर होने लगे कि सोशल मीडिया तक पर उसकी तस्वीर वायरल हो गई. पत्रकार पवन दुर्रानी ने रिहाना की एक तस्वीर ट्विटर पर शेयर कर दी जिसे हजारों लोगों ने री-ट्वीट भी किया. लेकिन यही बात रिहाना के लिए खतरनाक साबित हुई. उसकी तस्वीर देखने के बाद ISIS के आतंकियों ने रिहाना की तलाश शुरू कर दी और उसे अपने कब्जे में ले लिया. लेकिन अब खबर आई है कि ISIS के आतंकियों ने रिहाना की बड़ी ही निर्दयतापूर्ण तरीके से हत्या कर दी है. ISIS ने रिहाना के कटे हुए सिर के साथ एक फोटो पोस्ट की है जिससे रिहाना की मौत की पुष्टि हुई है.


रिहाना कुर्द की सेना में महिला बटालियन में शामिल थी. रिहाना को सीरिया की सीमा पर तैनात किया गया था और इसी दौरान रिहाना ने ISIS के आतंकियों से जमकर लोहा लिया. रिहना ने करीब 100 से ज्यादा आतंकियों को मौत के घाट उतार कर अपनी बहादुरी का परिचय दिया था. रिहाना की मौत की खबर के बाद पूरे कुर्द में शोक की लहर दौड़ गई है. रिहाना की बहादुरी ने ना सिर्फ कुर्द बल्कि पूरे विश्व की महिलाओं के लिए एक प्रेरणा है. रिहाना को उनकी बहादुरी के लिए तहे दिल से सलाम.



Google Guidelines: Blocking CSS Or JavaScript Directly Can Harm Your Rankings

Google Guidelines: Blocking CSS Or JavaScript Directly Can Harm Your Rankings


GoogleBot - click for full sizeGoogle announced they made a change to their Webmaster Guidelines specifically telling webmasters, what they've been sayingfor years, but more strongly the past few months. Do not block us from crawling your CSS or JavaScript!
Google's Pierre Far wrote, "Disallowing crawling of Javascript or CSS files in your site’s robots.txt directly harms how well our algorithms render and index your content and can result in suboptimal rankings."
The old guideline that was changed was from:
Use a text browser such as Lynx to examine your site, because most search engine spiders see your site much as Lynx would. If fancy features such as JavaScript, cookies, session IDs, frames, DHTML, or Flash keep you from seeing all of your site in a text browser, then search engine spiders may have trouble crawling your site.
To the new guideline:
To help Google fully understand your site's contents, allow all of your site's assets, such as CSS and JavaScript files, to be crawled. The Google indexing system renders webpages using the HTML of a page as well as its assets such as images, CSS, and Javascript files. To see the page assets that Googlebot cannot crawl and to debug directives in your robots.txt file, use the Fetch as Google and the robots.txt Tester tools in Webmaster Tools.
In May, Google introduced a new fetch and render GoogleBot feature and told us they arefully rendering your HTML web pages, just as a user would render them.
To quote Pierre Far from Google via Google+:
Let me be super clear about what this means: By blocking crawling of CSS and JS, you're actively harming the indexing of your pages. It's the easiest SEO you can do today. And don't forget your mobile site either!
The mobile reference is super important as well, read more on that over here.
Forum discussion at Google+.

Monday, 27 October 2014

Take Our Google Panda 4.1 Poll Below

Take Our Google Panda 4.1 Poll Below


Google Panda 4.1I know Penguin 3.0 is now rolling out but I want that to settle a bit before I poll you on Penguin.
I want to now poll you on Panda 4.1, which began rolling out on September 25th. There was another push on that around October 11th or so, so please check your Analytics and see if your traffic dipped or increased around those dates. If they did, it is likely Panda 4.1.
Here is the poll, please complete it for all sites you manage individually. Also have all your friends and colleagues check this out and complete the poll. I will share the results too.
How Did Google's Panda 4.1 Update Impact Your Site?
 
 
 
 
 
 
 
 
 
 
 
 
 
Total Votes: 362
For me, it looks like I was hit by Panda 4.1 and I am going to say I was hit in the poll.
I'll run a Penguin 3.0 poll later, after things settle with it. But for the Panda 4.1 poll, look at the dates around September 25th and October 11th for significant drops in traffic from Google organic search (around 30% drops).
Forum discussion continued at WebmasterWorld.

Google's New nositelinkssearchbox Meta Tag

Google's New nositelinkssearchbox Meta Tag


In early September, Google announced the newSitelinks Search box. It basically enables you to control how the search box within Google's search results sitelinks works with your site, that is, if you have a search box come up.
But if you do not want a sitelink search box to come up for your branded name, you can now disable it. A meta tag is available to disable it, the meta tag is:
<meta name="google" content="nositelinkssearchbox">
Using this will tell Google not to show a sitelinks search box when your site appears in the search results. The sitelinks search box will be disabled as part of the normal Googlebot crawling and processing of the page, which can take a few weeks depending on the site and other factors.
Menashe Avramov spotted this...
Forum discussion at Google+.

Monday, 13 October 2014

Only 5% Of SEOs Feel Google Views Link Building As Not Spam

Only 5% Of SEOs Feel Google Views Link Building As Not Spam

Back in July, we polled you guys asking your view on how Google sees link building, ie is it spam or not. We have just about 500 responses thus far and truth is, it isn't good.
The question was "Is All Link Building Considered Spam By Google?"
  • 40% said Google views most link building as spam
  • 35% said Google views some link building as spam
  • 20% said Google views all link building as spam
  • 5% said Google views no link building as spam
Google Links Poll
I am not surprised by the poll results but I am sure Google will have fun with it.
Disclaimer: Please see my poll disclaimer post before coming to any conclusions on these results.
Forum discussion continued at WebmasterWorld.
This post was pre-written and scheduled to be posted today. FYI, I am offline today, so if Google does a Penguin update - I won't get to it until Monday.