Become Visible on YouTube and Video Sharing Websites 2014

As evident in all Social Media trends, users are shifting from traditional media content to more innovative and contemporary platforms. On demand media, such as video sharing, is one of the most popular forms of new Social Media movements. According to a 2011 study by the Pew Internet Project, the use of video sharing sites is growing rapidly. The study states that 71% of online adults use video-sharing sites, up 38% from five years ago when the Pew Internet Project first looked at these sites. There are online communities such asYouTube or Google Video that are devoted to sharing videos.

Many Social Networking Websites like Google+ and Facebook also support the technology to share your videos on their Websites. These outlets can and should be utilized in a successful, well-rounded search engine marketing campaign.

If your organization already has videos or can create videos demonstrating your products or services, you should be taking advantage of these marketing outlets. On video Websites, you can upload, share, and market your company's name and information in a smart and prevalent way. Not only do you gain visibility and awareness, but you stay one step ahead of your competition. Utilizing video sharing Websites can bring your company higher rankings and more targeted traffic.

Why You Can't Afford to Ignore Online Video...

comScore September 2011 Video Metrix data reported the following statistics:

• 85.3 percent of the total U.S. Internet audience viewed online video
• 182 million U.S. Internet users watched online video content
• The total U.S. Internet audience engaged in 39.8 billion video views
• 18.6 billion videos were viewed on Google Sites/YouTube
• The duration of the average online content video was 5.3 minutes

Internet users spend large amounts of time on video sharing Websites. Whether they are viewing a comic video or researching a product or service, your company needs to be there.

Navigating the Complex Waters…

Successfully marketing your videos online is a complicated task. As the popularity of video sharing rises, it will become more and more important to use this platform for your company. Not only is it important to keep up with the trends, as the whole process of Search evolves, it is important to understand how videos will impact your customer's behaviors. Videos, photos, news stories, and other search verticals are found on the main search engine results page more and more frequently. This means your video has an increasing chance of being found online, not only on specific video hosting Websites, but on a much bigger scale.

Let E-Power Marketing be Your Guide…

The E-Power Social Media Marketing team understands the importance of video sharing. Our team has the experience and insight to effectively market your company through online video sharing in the most beneficial ways. Online video sharing is fast becoming one of the most used Social Media tools out there. Let E-Power Marketing get you in the game.